Senior Manager, CIBC Commercial Banking, Quebec
Cynthia Sanlian is a Senior Manager in the CIBC Commercial Banking office in Montreal. While studying at HEC Montreal, she joined CIBC as a summer student. From the outset, she was very curious about how she could play a role in helping companies grow. After graduating in 2007, she joined CIBC full-time and this curiosity led her to become a Best Managed coach in 2008. Between 2008 and 2010, she also coordinated the program as regional champion in Quebec.
For Cynthia, the Best Managed Companies program is not about winning. “It’s a process that companies can leverage to identify opportunities for growth, and even more importantly, to identify weaknesses, and therefore, how to strengthen their competitive position,” she says. When she meets with a new company, she starts by doing a lot of listening. “The program timeframe forces you to act very quickly, but, as a coach, it’s critical that you empower the management team to really take ownership of the application.” The other key to coaching? “Transparency. In order to be the best partner possible with them, I am clear with the companies I coach from the start and try to avoid surprises.”
As a coach, Cynthia sees herself as a “valuable advisor and partner” to the companies she works with. Knowing the amount of time and dedication that these companies demonstrate in completing the application, she ensures that her meetings with applicants are valuable for them as well, sharing her wealth of experience with the intricacies of the application process.
It’s not entirely selfless. Being a Best Managed coach has helped Cynthia achieve her ultimate professional goal. “As a CIBC coach, I am truly helping companies grow their business!”