Our strategic business units
Canadian Personal and Business Banking
Canadian Personal and Business Banking provides personal and business clients across Canada with financial advice, services and solutions through banking centres, as well as mobile and online channels, to help make their ambitions a reality.
Our focus for 2025
Our objective is to be the leading relationship bank for Canadian consumers and businesses, delivering market-leading value for all our stakeholders through differentiated advice, seamless client experience, and operational excellence. Our strategy remains centred on three key priorities:
- Expand our client base, with a focus on our Mass Affluent franchise;
- Deepen client relationships through personalized advice and seamless, digitally enabled client engagement across our channels; and
- Enable a superior client and team member experience by investing in our people and technology to drive simplification and operational excellence.
Canadian Commercial Banking and Wealth Management
Canadian Commercial Banking and Wealth Management provides high-touch, relationship-oriented banking and wealth management services to middle-market companies, entrepreneurs and high-net-worth individuals and families across Canada, as well as an online brokerage platform to retail customers and asset management services to institutional investors.
Our focus for 2025
Our ambition is to become the leader in financial advice to both personal and business clients. We remain focused on three key strategic priorities:
- Delivering risk-controlled growth with a focus on relationship-banking and increasing connectivity to deepen relationships;
- Modernizing and simplifying our processes and systems; and
- Focusing on high-growth market segments
U.S. Commercial Banking and Wealth Management
U.S. Commercial Banking and Wealth Management provides tailored, relationship-oriented banking and wealth management services across the U.S., focused on middle-market and mid-corporate companies, entrepreneurs, high-net-worth individuals and families, as well as operating personal and small business banking services in six U.S. markets.
Our focus for 2025
To build on our momentum across U.S. Commercial Banking and Wealth Management, we will continue to focus on helping our clients achieve their ambitions by:
- Growing Commercial Banking by delivering industry expertise, unique solutions and leveraging our growing U.S. footprint to develop and deepen relationships;
- Expanding Private Wealth Management with a focus on high-touch relationships; and
- Investing in people, technology and infrastructure to scale our platform, drive connectivity, enhance data-driven decisioning.
Capital Markets
Capital Markets provides integrated global markets products and services, investment banking and corporate banking solutions, and top-ranked research to our clients around the world. Leveraging the capabilities of our differentiated platform, Capital Markets also delivers multi-currency payments and innovative solutions for clients across our bank.
Our focus for 2025
To support our bank’s long-term objectives, Capital Markets remains focused on delivering profitable growth by deepening client relationships and collaborating with our partners across our bank to help make our clients’ ambitions a reality. We will continue to do this by:
- Maintaining our focused approach to client coverage in Canada
- Growing our North American platform by further expanding our U.S. reach and broadening the services offered to clients
- Strengthening our connectivity, technology and innovation efforts to bring more of our bank’s offerings to our clients
