CIBC Miracle Day
About CIBC Miracle Day
CIBC Miracle Day is a proud employee-driven tradition that has helped to improve the lives of millions of children since it began in 1984. Every year, on the first Wednesday in December, CIBC’s wholesale banking employees and CIBC Wood Gundy Investment Advisors donate their fees and commissions to help kids in need. Since its inception, CIBC Miracle Day has raised nearly $74 million for children’s charities across Canada and $223 million globally.
The CIBC Children’s Foundation is a registered charity that administers the funds raised each Miracle Day. This year, the CIBC Children’s Foundation will donate $4.6 million to children’s charities in over 125 communities across Canada and around the globe.
On December 3, 2014, you can help make a miracle happen. Trade with CIBC and invest in kids. To find out how, contact your local CIBC Wood Gundy Investment Advisor or wholesale banking representative.
In 1984, a Wood Gundy office in Toronto came up with an idea that would ultimately change the lives of children across Canada.
Branch Manager Timothy Miller and the Investment Advisors at the 42nd Street branch – named after the famous 42nd Street in New York and located on the 42nd floor of the Head Office – decided to donate their commissions for one day of business to children's charities. For people who count on commissions for their livelihood, giving them up – even if only for one day – was a sacrifice. However, the branch's Investment Advisors were fully supportive of the initiative.
The initiative was named Miracle on 42nd Street, and in that first year $163,935 was raised by this branch. Since then, CIBC Miracle Day has grown expeditiously. Since 1984, the original objective has remained: investing in the lives of children to help prepare them for the future and to make sure that tomorrow's citizens are backed by a strong portfolio of skills and support.