Transcript: CIBC Ambition Stories — Bath Depot

[The Nadeau brothers and members of the CIBC team walk together through the warehouse. Shots of cardboard cartons stacked on the floor and shelves in the Bath Depot warehouse. Shot of the bath Depot showroom, with bathtubs and faucets on display.]

[The four Nadeau brothers seated in the showroom, talking to the camera.]

>>François Nadeau: To make a transition, you know, from wholesale to retail, it was a major task. We had millions of dollars in sales in the wholesale business. We had to move to the retail business. During that time, we were losing the millions of dollars of business. Bank was not easy. CIBC came along and today we’re 40 stores.

[Workers move goods in the warehouse. Close-up of the CIBC pin worn by a CIBC team member.]

[François Nadeau speaking to a CIBC team member, followed by a wide shot of the showroom, followed by the brothers seated in the showroom talking to the camera.]

>>Guy Nadeau: They also knew that we had passion. We had the opportunity to grow this business.

[Exterior shot of the Bath Depot building and warehouses.]

[The Nadeau brothers and members of the CIBC team walk together through the warehouse.]

>>François Nadeau: During the pandemic, we had to build another warehouse just to carry more goods. You need more cash to be able to have product to supply when there is a demand. So luckily, they were there. They were supporting us.

[Shots of the Nadeau brothers interacting with CIBC team members, interspersed with shots of the brothers seated in the showroom, speaking to the camera.]

>>François Nadeau: In the past we never really had a lot of money. We’ve been working hard all the time. And since Bath Depot all those years, now they’re starting to make a little money for us personally, so Private Banking came along.

[Guy’s and François’s daughters at their workstations. Guy Nadeau speaking on camera.]

>>Guy Nadeau: My daughter, his daughter, his son is already in the business. The idea is to create more stores.

[François Nadeau, smiling, slides into a display bathtub. An employee reviews Bath Depot’s website. The brothers speaking on camera.]

>>Marc Nadeau: We have to be strong out west and CIBC is a real partner that can support us, to keep our growth. And Bath Depot will be one of the leading companies in bathroom.

[Exterior shot of the building in the evening.]

[CIBC logo]

[Ambitions made real^TM]

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